Why Setting Up Online Services Matters
Taking your services online can deliver big benefits:
- Reach more customers beyond your postcode.
- Streamline bookings and payments, saving time on admin.
- Build trust with a professional online presence.
- Work smarter, freeing up time to focus on what you do best.
Step-by-Step Guide to Getting Started
- Create a Website
A website is your digital shopfront. Even a simple site can make a big impact on credibility and visibility. Consider these options:
- Wix – drag-and-drop builder, ideal for beginners.
- Squarespace – sleek templates, perfect for creatives.
- WordPress – flexible and scalable for long-term growth.
- Enable Online Bookings
Let customers schedule services anytime even while you sleep.
- Calendly – great for consultants and coaches.
- Square Appointments – tailored for salons, tradies, and service providers.
- Accept Online Payments
Customers are more likely to book if payments are quick and secure.
- Stripe – secure and developer-friendly.
- PayPal – widely trusted and easy to use.
- Square – integrates seamlessly with POS and bookings.
- Promote on Social Media
Social media is a powerful tool for connecting with customers and showcasing your services.
- Meta Business Suite – manage Facebook and Instagram in one place.
- Canva – design professional graphics to boost engagement.
Register Your Business Online
Before you get too far, make it official:
- Australian Business Register – apply for an ABN.
- ASIC – register your business name to operate legally.
Start Small, Scale Later
You do not need to launch everything at once. Begin with one online service, such as bookings or payments, then gradually build your digital toolkit. Small, consistent steps will save you stress and help your business grow with confidence.
Need help with registering your business? Contact us today!
